G R A P H I C  D E S I G N  •  I L L U S T R A T I O N  •  P H O T O G R A P H Y

Thaos sushi began in 2007 but quickly outgrew it's

original branding. Rebranding also came with the

challenge of a remodel to transition in a more

intimate and sophisticated restaurant.

 

To guarantee fresh and high quality ingredients the menu

was reduced to a much simpler menu. The rebrand was to mirror this direction by being dark, simple, and upscale.

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The color palette focused heavily on

charcoals and blacks with red accents.